UrBike

the challenge

UrBike provides a smart mobility solution for the last mile and hyperlocal transportation. As a start-up bike-share company in a crowded market, they wanted a unique bike design to stand out from the rest.

the solution

The design of the bikes utilize the company's branding and colors in a bright and fun way. The graphic details reinforce the UrBike's logos, colors and fun nature of riding a bicycle.