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bronzed denver

 

the challenge

A new start-up focusing on airbrush tanning wanted a solution to set them apart from the other salons in the area. Their logo needed to be welcoming and fun.

 

the solution

The palette was inspired from the vibrant colors produced during sunset. A gradation was applied to soften the transition, reflective of the evenness of the professional salon's airbrush tans. These designs were used for all of their marketing, packaging, and advertising materials.